Squidoo lenses are one of the most powerful ways that you can gain attention for your business opportunity.

Up until a few years ago, Squidoo wasn’t even heard of. Heck it wasn’t even live and available to the world until 2006. Now, it’s a powerhouse for social marketing! The growth of Squidoo has been phenomenal. But what is it? What’s it all about?

As I mentioned, Squidoo is a website for social marketing and social networking. It’s for sharing information of all kinds. Some people share information about their favorite foods and recipes. Some share information about dog breeds. Some share information about businesses.

Squidoo offers a very unique way for an entrepreneur to promote his or her business – by publishing Squidoo Lenses. Squidoo lenses are wonderful single page websites that anyone can build. Lenses can feature articles, photos, recommendations, reviews, polls, blog feeds and a lot of other helpful tools.

By creating an interesting and informative combination of these features and tools you are able to show the world, in a very interesting way, what your business is about. Lens creation isn’t difficult, and most people consider it fun! If you don’t have the time or don’t feel you have the creativity to create your own lens, you can hire someone to do it for you (make sure you hire someone with experience and a good reputation).

What else is great about Squidoo? Joining Squidoo is very easy and you can get to know people who are like you – who share the same interests or maybe work in the same type of business as you. You can also link your Squidoo lenses to your website or blog and you can set it up so that every time you update your lenses, a tweet is posted on Twitter. Squidoo is one of those networking sites that really does connect you in a lot of different ways.

And here is one of the best things about Squidoo – Google loves Lenses! If you create a great lens, chances are, you will eventually find it ranked on Google! More recognition and traffic for you!

If you really want to make an impact, you can create several related lenses on Squidoo. You could create one about your MLM opportunity, one about your own MLM journey, one about products, one that offers tips and techniques for owning a successful MLM business. The list could go on and on – use your imagination and think about what your potential recruits or customers would like to see and read.

So, let’s sum up, shall we?

Squidoo should be part of your business marketing plan because it’s easy to join and to get one or many lenses up and running quickly. It’s a fantastic way to meet people who are interested in what you have to offer, and it’s a great way to meet people who are working in MLM and who are willing to share ideas and information. Finding prospects and leads is made easier when you create Squidoo lenses that grab the attention of viewers and pull them in.

So don’t forget to use the power of Squidoo lenses as part of your MLM plan!

Tags: mlm, MLM Network Marketing Leads, network marketing, network marketing tool, network marketing tools, Network Marketing Tools Sqyidoo