Tweet Your Way to MLM Success with Twitter!

Anyone who is building a network marketing business on the Internet knows that building relationships and building lists of people are two main goals. These are part of the foundation of MLM success. On the Internet, we do this at least in part by social networking on sites such as MySpace, Facebook and Twitter.

Here I would like to focus on Twitter. Twitter is a relatively new social networking tool that works in a few different ways to let you keep in contact with and meet new prospects, associates and friends.

The first thing that Twitter does for you is allow you to ‘micro-blog’. Micro-blogging on Twitter involves posting tiny blurbs that are no more than 140 characters long (that’s not much!). These short posts are called “tweets” and they can really make an impact on your success!

For those of us in MLM, tweets are an effective way to post a message that has the potential for reaching thousands of people! Tweets are a way of letting people know what you’re up to, but for network marketers, the key is to create excitement and curiosity. So for example, you might start your day by tweeting something like this: Wow! Great day ahead! I’ve just published a new article to my blog! Then you would add a link to direct your readers to your site.

What you’ve done with a tweet like this is created a positive feeling, and directed your Twitter followers to something they can use. You’ve done some personal branding and helped create a feeling of trust in you. Your followers begin to think of you as someone who knows something and likes to provide value. You can begin to create a buzz about a new opportunity or product this way, too. Twitter is an excellent recruiting tool.

Twitter is also great because you can follow other MLMers. If you follow them, and they follow you back, you have two things going for you. By following other home business MLMers like yourself you’ll see their tweets and get a chance to learn from them. If they follow you back, your face (if you’ve uploaded your photo), user name and messages will appear on their feed every time you tweet – giving you visibility to important people who can be very important recruits for your business. With Twitter connections will be made!

Something else that is very exciting about Twitter is that you can set it up so that it connects to your blog, and all of your other social networking accounts. What this means is that when you tweet, that tweet will appear on you blog – interesting for your blog readers! And when you tweet, your MySpace friends, your Facebook friends, and anyone else you’ve connected with via different social networking sites will see your updates! This is great for making sure that everyone knows what you’re up to in your MLM business. You can also turn it the other way round. When you publish a new post on your blog, or post a new note on Facebook, they will also post automatically on your Twitter profile.

Now, the trick with Twitter is to remember that you need to add some humanness into your daily tweets and you need to participate. Sure, tweet away about your MLM business – but it’s pretty important that you don’t blast your followers only with that! They will get frustrated and dump you.

So, remember to add the tweets like this: Whew! Just finished running two miles – that ought to burn some calories! Or maybe: Just finished watching the funniest episode of ……! You get my drift, right? Be a friend and let your followers see that you’re interested in more than just your MLM business.

Likewise, be sure to tweet to your followers and the people that you follow. You can comment on something they tweeted about, or say a quick good morning. You can also send direct messages if you intend to start a conversation.

In it’s early days, Twitter got some bad press. People were saying it would never last. Now it’s one of the most powerful networking sites out there, being used by everyone from A list celebrities and TV Channels to the little ‘you and I’ users to communicate with friends! It’s definitely different, and that’s part of its charm. So go ahead, sign up for your own Twitter account and start tweeting. Follow the gurus and get your face and name out there. Connect it to your other social networking sites and you’ve got a recipe for MLM success!

Tags: mlm, MLM Network Marketing Leads, network marketing, network marketing tools, Network Marketing Tools Twitter